Online Marketing Success

The Value of a "Resale Rights" Product.

2006-05-22T10:28:00.000-07:00

The Value of a "Resale Rights" Product.
by Zamri Nanyan

If you've been on the internet for quite some time, you'll
find a shocking revelation on how much a product is valued
by the sellers and the potential buyers.

It becomes more obvious if the product that is being sold
is a "resale rights" product.

For those who are not aware, a product with resale rights
is a product that you can buy and sell back to others based
on the terms and conditions set by the creator of the
product. Sometimes, you can resell the product with the
same price that you bought earlier.

It sounds great as you can cover back your investement with
only one sale. But, the ugly truth is about to be told.

If the "resale rights" product is being sold to a lot of
people and regardless if the product is good or not, you
as a reseller certainly face competition. It gets even
more competitive when the product becomes more popular or
widely spread in the market.

Here are two outcomes from this stiff competition:

1. There'll be resellers selling the product for a low
price that sometimes they violate the terms and
conditions set by the creator earlier.

2. Even worse, the product is given away for free, whether
it's done secretly or openly.

Now, directly or indirectly, that's how the resellers are
putting value on the product. The resellers might have their
own motives of doing so, like getting quick cash from the
product, building their mailing list more easily or just
because they don't value the product so high.

On the other hand, let's see what the potential buyers will
look at this product.

Some potential buyers see the product as the answer to
their problems. Once they knew that this product is a
"resale rights" product, a few "smart" ones will do a
search on Google or Yahoo to find a better deal for a
cheaper price or even for free.

That's fair enough as it is their rights to get the best
deal for their money.

But, the problem appears when the product which is supposed
to be sold is given away for free. This confuses the
potential buyers and it triggers a question in their mind
about the quality of the product and whether this product
will really solve their problems.

When there is an almost similar new product in the market,
it gets even worse. The next question will be, "why should
I get this new product when there's an old one like it?"
or "gosh, it's just another me-too product and they are
only after my money".

The truth can be the opposite. The new product could have
a premium quality and could really be an answer to their
problems, but because of the confusion, these potential
buyers become more and more skeptical.

It's no surprise when you hear that "nah, I don't want
to buy another AdSense ebook anymore. They are all the
same", when it is not the case.

In short, Internet is full of information and most of the
time, it's free for everybody. You can spend hours in the
online forums or asking questions to the right people and
you'll figure out the answers to some of your questions.

However, do you have the time to do that? Or, are you
willing to spend some money to cut short your research
on the topics you're looking for?

Be it "resale rights" or "non-resale rights" product, the
value of the product is there, regardless if the product
is sold at $997 or given away for free.

You should understand that the time, money and effort that
was put to create a product is something you don't always
see but taken for granted.

Create your own product and you'll know.

About the Author

Zamri Nanyan models a low-cost, high-profit concept
to build successful internet businesses, as mentioned
at http://www.LowCost-HighProfit.com. He now owns and
operates several money-making websites from the comfort
of his own home.

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* note: reprint this article, distribute to your list and
make money. Simply replace the link to
http://lowcost-highprofit.com with your "Mini Encyclopedia"
affiliate link. If you are not my affiliate yet, go to:
http://www.ownthisproduct.com/affiliate_signup.html

Internet Marketing Anyone?

2006-04-17T07:38:00.000-07:00

Internet Marketing Anyone?
by Zamri Nanyan

What you'll be reading is not theory. Instead, it is an actual practice that I implement on my business on a day to day basis.

I'll show you how I do internet marketing on one of my business websites even when I don't have my own products to sell. This is more like a step-by-step approach that you can copy immediately.

So, let's see if you can model what I'll do if I were to start over on a niche market again.

1. I'll create a website where I put a subscription box. Then, using autoresponder, I'll send out an e-course on the subject that I choose to my subscribers. Since I'm using autoresponder to deliver my e-course, it works on autopilot once the e-course is programmed into the autoresponder system. The people who opt in to my e-course will get info and promotions from me repeatedly. That solves the problem of finding new web visitors every time I do marketing for my website.

2. In the e-course, I'll recommend products that I'm affiliated with. I'll pick up the comissions when there are sales of these products. To find affiliate products is not difficult. You can pick a few products from Clickbank.com or CJ.com, but make sure you choose products related to the theme of the website you're promoting.

3. I also use articles in the e-course and allow people to reprint the articles. If my subscribers reprint and distribute the articles with my link in them, I get free traffic to my website. It can also result in sales if I'm promoting any products in the articles.

4. The same articles and new articles will also be posted on my website. It's the same idea where I get sales if anyone orders a product from the link in the articles. To increase my income, I put a Google Adsense code on my website. Anyone who clicks on any of the Google Adsense links will generate an extra income for me. This is, again, a passive income.

5. The articles that I post on my website are targeted content to my niche. Search engines love websites with targeted and relevant contents. Therefore, my website will be indexed on major search engines higher. It will add another method of promoting my website, which is search engine marketing.

6. I'll add article marketing to my marketing list, where my articles are sent out to hundreds of article directories. I do it using free and paid services. With every article that I distribute, I'll include a link back to my website in the resource box. That will bring anyone who clicks on the link to my main website where they will go through the process of subscribing to my e-course and getting articles and promotions through email. The whole marketing process will then repeat again and again.

7. Not only that I do all the above, but I also keep on learning and applying some other methods as well. For example, I do forum participation and pay-per-click advertising. I learn how to advertise in targeted ezines. I learn writing good testimonials. I learn how to network.

As you can see, most of these marketing methods are like a web. They can be applied to co-relate with each other.

The good thing is that these marketing strategies work for promoting any products on the internet. It doesn't matter if you are promoting affiliate products, your own products or even an MLM opportunity. Apply these strategies, bring tons of traffic to your website, and you'll be able to see an increase in sales, signups, or subscribers to your website.

About the Author

Zamri Nanyan models a low-cost, high-profit concept to build successful internet businesses, as mentioned at http://www.LowCost-HighProfit.com. He now owns and operates several money-making websites from the comfort of his own house. Read more about Zamri Nanyan at www.ZamriNanyan.com

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* note: reprint this article, distribute to your list and make money. Simply replace the link to
http://lowcost-highprofit.com with your "Mini Encyclopedia" affiliate link. If you are not my affiliate yet, go to: http://www.ownthisproduct.com/affiliate_signup.html

How To Use Autoresponder As A List-Building And Prospecting Tool

2006-03-12T22:40:00.000-08:00

How To Use Autoresponder As A List-Building And Prospecting Tool
by: Zamri Nanyan

One of the great features that you can have from an autoresponder is automatic response to anyone who requests more information about your business.

You'll, then, take advantage of this feature to help automate your list-building and prospecting process (sometimes up to the sign up process), if you do it correctly.

What you need to do is prepare 5 to 7 messages about your business and upload them into your autoresponder system. Set these messages to be delivered 2 to 3 days apart so that anyone requesting information from you will get all your messages in a sequence over a period of about 3 weeks.

Then, give a reason why anyone should be on your mailing list.

Here is a brief example of how you can customize your autoresponder with 7 messages.

Message #1: Sent Immediately
In this message, you can thank the persons who requested the business information from you. Tell a little background about you and encourage these persons to contact you and ask any question about your business. Then, leave a link to your MLM website so that they can explore the opportunity themselves.

Message #2: Sent 2 days apart
In this message, let them know the benefits of your own products and how these products are unique from others. Leave a link to your MLM website and encourage them to contact you.

Message #3: Sent 3 days apart
In this message, brief them about the Internet MLM in general and how people make money from the Internet and MLM. Then, leave a link to your MLM website and encourage them to contact you.

Message #4: Sent 2 days apart
In this message, explain to them the opportunity to make an extra recurring and growing income from your business. Remind them about the concept of MLM that you mentioned in your previous email. At the end of your message, leave a link to your MLM website and encourage them to contact you.

Message #5: Sent 4 days apart
In this message, let them know how you can help them achieve success in your Internet MLM business. Tell them the system you are using and the support group that you have. Let them evaluate if your business is the right one for them. Then, leave a link to your MLM website and encourage them to contact you.

Message #6: Sent 2 days apart
In this message, put a few testimonials from happy customers or members that have been working the business with you. Make it a point that they can do the same part time. Again, leave a link to your MLM website and encourage them to contact you.

Message #7: Sent 3 days apart
In this message, ask their feedback about your Internet MLM program. Mention that you're doing a survey of why some people are not open to this type of business or why they are hesitant to join. You'll get some good feedback of the concerns that other people have about your program and if these concerns arise again, you can expect some answers that you can give to your prospects. Lastly, leave a link to your MLM website and encourage them to contact you.

These are just sample email templates that you can write and upload them into your autoresponder system. They don't have to be in an order like above and they don't have to be only 7 of them. You can write as many as you want about any subjects that you like. However, observe that in every email message that you write, you want to end with a call of action for your prospects to visit your MLM website or contact you for more information. A good MLM website, with direct-marketing sales copy, can do business presentation for you and potentially sign up these prospects without having you to tell them how they can join your business.

Don't be surprised to have people sign up in your team even before they contact you in person. On the Internet, it's possible.

Now that you have your messages uploaded into your autoresponder system, you want to let a lot of people know about your opportunity. But, before that, you need to give a reason why these people should request more information from you and be in your mailing list.

* Feel free to reprint this article as long as the content is not modified and the resource box below is kept intact.

About The Author

Zamri Nanyan is a team leader in a fast-growing internet home based business. Find out how Zamri and his team can help you become more successful online at http://success.mlmlessons.com

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Selling on eBay: Customer Service Strategies

2006-02-21T01:24:00.000-08:00

Selling on eBay: Customer Service Strategies
by Zamri Nanyan

Let’s see how customer service is important on eBay.

Buyers rate their satisfaction with sellers, and your rating can make a difference on whether potential customers are willing to buy from you. The rating is like a business building tool on eBay.

However, to get good rating, you might want to consider a few strategies to service your customers beyond their expectations. That will guarantee satisfied customers whether they buy and keep your products or they buy and return the products back to you because of any particular reasons.

Here are a few strategies you can adopt.

Strategy #1:

Start by providing an accurate product description. Displaying clear pictures and describing any imperfection shows the buyer what to expect. It’s much better for customer satisfaction if the buyer receives a product in better shape than he expected than if you oversell and disappoint your customer.

Strategy #2:

Include acknowledgement of the winning bid and prompt shipping information. Use an automated response to let the buyer know you have received his bid. Acknowledge payment quickly. Ship immediately, and inform the customer when the product is shipped. Customer service strategies include providing a tracking link to the product whenever possible.

Strategy #3:

Offer free shipping. If you charge for shipping, don’t charge much above shipping costs. Customers notice the postage cost and will likely complain if the shipping and handling is several dollars over. They understand the cost of materials, but they don’t want to pay for your time to package the product.

Strategy #4:

Include a return policy. It is worth it to accept returns any time a customer asks. You can probably resell the item, and receiving a good rating is worth the cost and hassle.

Customer service strategies on eBay are not any different than traditional online stores. Make sure the product is as good as you say it is, don’t inflate shipping and handling, ship quickly, and have a liberal return policy. This is the way to achieve high customer service ratings.

It is also a path for you to sell more on eBay. Try some of these strategies yourself.

About the Author

Zamri Nanyan recommends you to visit http://www.ZamriNanyan.com/ebay.html to learn powerful tips and selling strategies on eBay. Also, read more information about Zamri Nanyan and his work at http://www.ZamriNanyan.com

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[note] You are granted permission to republish any articles on this blog provided the contents are not changed/modified and the "About The Author" resource box is in tact.

How To Not Spend a Fortune to Drive Traffic to Your Website

2006-01-08T19:57:00.000-08:00

How To Not Spend a Fortune to Drive Traffic to Your Website
by Zamri Nanyan

There is one hard and fast rule in generating income for your website: A steady flow of website traffic. If no one goes to your site, it hardly bares a chance of generating an income. Many sites have tried and failed in doing so, and these results to the sites demise. It takes money to maintain an income generating site; it also takes money to make money.

BUT, it doesn’t take a whole caboodle of cash to generate website traffic for your site.

Ever wonder how does big hit sites drive traffic top their site? Most of them are spending tons of money to drive the traffic to their sites, investing in many advertising campaigns and different forms of marketing schemes and gimmickries. This is all worthwhile because, well, they are what they are now, high earning, big hitting websites.

You don’t have to do this if you don’t really have their resources. There are many ways to generate low cost website traffic without having to spend what you don’t have or can’t afford. Many people have banked on high cost methods and have ended up losing their shirt over it.

Here I present to you the Top five ways to generate low cost website traffic that could help your site a whole lot. Even if you only get a small percentage of successful visitors in to client ratio it still works especially if you get a high number of website traffic.

1) Exchange Links

This is a sure and proven method. Rarely would you see a site where there is no link to another site. Many webmasters are willing to exchange links with one another so that they could produce more public awareness about their sites. You’ll soon see and feel the sudden upsurge of the traffic coming in to your site from other sites.

A major prerequisite in exchanging links with other sites is having the same niche or content as the other site. They should share a common subject so that there is continuity in the providing of service and information to what interests your target traffic.

Exchanging links also boosts your chances of getting a high ranking in search engine results. It is common knowledge that search engines ranks high sites that have inbound and outbound theme-related links. With a good ranking position in the search engines, you will generate more traffic in your website without the high costs.

2) Traffic Exchange

This is like exchanging links but on a different higher level. This may cost a bit more than exchanging or trading links but could be made cheaper because you get to earn credits. You can use those credits when viewing others traffic, while you earn credits when someone views yours.

Traffic exchange services are the viewing of another’s site or page. This is done vice versa where a site can use your sites contents and so can you to his or her site. You both benefit from each others efforts to generate traffic. The other sites visitors can go to your pages and know more about your site as well as theirs. Once again the public awareness of your sites existence is boosted.

3) Write and Submit Articles

There are many e-zines and online encyclopedias in the internet which provides free space for articles to be submitted. If you want to save costs, you can do the articles yourself. There are many freelance writers who are willing to write for you for a small fee, but to save money, it is wise to do those articles yourself.

Write articles that are themed along with the niche of your site. Write something that you have expertise on so that when they read it, they can feel your knowledge about the subject and will be eager to go to your site. Write articles that produce tips and guidelines to the subject or niche your site has.

Include a resource box at the end of your article that can link them to your site. Write a little about yourself and your site. If you provide a light, information-laden and interesting article, they will go to your site for more.

4) Publish a Newsletter.

This may sound like hard work because of all the articles you may need to use to build a newsletter but on the contrary, this is not so. There are many writers and sites that are willing to provide free articles as long as they can get their name in on your newsletter. This will also provide free advertising for them as well.

As your newsletter gets pass around, you can widen your public awareness and build an opt-in list that can regularly visit your site.

5) Join Online Communities and Forums

This only requires your time and nothing else. You can share your knowledge and expertise with many online communities as well as your website. You can get free advertising when you go to forums that have the same subject or niche with your site.

Share your two cents and let them see how knowledgeable you are with the subject. As you build your reputation, you also build the reputation of your site, making it a reputable and honest business that could be frequented and trusted by many people.

About The Author

Zamri Nanyan challenges you to become successful online. Find out how we're creating financial freedom all across the globe and how to get in on the action FREE => http://www.bekaya.com

note: you are granted to publish this article provided you include the author biography including the URL link to www.bekaya.com

What's making a 5-figure income got to do with you?

2005-12-20T00:35:00.000-08:00

What's making a 5-figure income got to do with you?
by Zamri Nanyan

It's not the first time and it's not the tenth time that people send me email asking how much money I make from the internet.

As much as you hate when people ask how much you make for a living, I hate this question too and seldom entertain this type of emails.

Let me ask you...

Would you believe me if I told you that I make 30 thousand dollars per month or would you settle with me making 10 thousand dollars?

I know the struggles many netpreneurs are having because I was one of them too and I know that they mean to ask a different question.

My guess is that these people want to know how I make it and if they can follow my footsteps, but the problem is much bigger than that. I made my first 9.80 sale after 3 months on the Internet and no one knew about it. Of course I make more now but that is not the whole point here.

If you are starting out, know that you have to make that first $10 before you get to $100 and eventually $1000 or more.

That is the missing point that most of these newbies don't get.

And here is one more...

"Internet business seems a viable solution to my financial problems, but I'm only a housewife and I don't have much money to spend. Can you show me how to start?"

It was one of those emails again.

Guess what?

I thought I could help and this person could beat the odds.

Well, it turned out that after a nice reply and a small suggestion to start a simple internet business, she did not get back to me already.

Maybe it was my mistake by not lying that I make $150K+ per month and she could get that amount of money by next week. Or, maybe my answer to her email was so simple and basic that it sounded impractical to reach even the first three-figure additional income per month. Maybe I did not give her a magic seed to grow her money tree.

It was sad but I can only help so much.

It's like the old words of wisdom that says...

"When the student is ready, the Master will appear."

Maybe she is not ready yet although she knew that she had to do something to get out of her financial problems.

It's the best conclusion that I can make for her.

Now, I hope these lessons will help you or anyone who're just starting out to stop for a while and evaluate yourself.

1. Are you willing to invest your time, your money or your 'self' in order to achieve your goals?

I did my homework and learned how to sell online before I built my first website, but I still attended my first Internet Marketing boot-camp to find a good mentor to guide me. Look back at what books, seminars or courses you have invested to reach your goals.

Keep on investing 'wisely' to get a bigger return.

2. Are you easily discouraged when you don't reach your goals?

It's easier to give up than to stay on course. If you quit because you did not make any red cent in your first two months, it doesn't mean you failed. Look at when I got my first online sale.

Assess your strategies and the actions you take. Probably you need adjustments.

3. Are you prepared to reach the goals you've set?

If your target is a 10 thousand dollar income per month, be prepared to get it. I don't mean being prepared is by sitting down still. Get the work that's necessary to produce a 10 thousand dollar worth of results done. Write a best-selling ebook, produce a tip-top weekly or monthly newsletter or heavily promote the affiliate programs you joined.

Until you are prepared to do all the right things to achieve success, you will never be ready to get it, and eventually you will never get it.

With all that being said, let's see if you get this right.

A. Believe me that you can make $10K+ per month because I make more than 10 thousand dollars per month!

B. Believe me that you can make $10K+ per month because you are willing to put a concerted effort to reach your 10 thousand dollars per month income!

Which one do you choose now?

I truly hope you'd answer 'B'.

About the Author

Zamri Nanyan models a low-cost, high-profit concept to build successful internet businesses, as mentioned at http://www.LowCost-HighProfit.com. He now owns and operates several money-making websites from the comfort of his own house. Read more about Zamri Nanyan at www.ZamriNanyan.com

Your words Are Your Own Product?

2005-11-30T01:03:00.000-08:00

Your words Are Your Own Product?
by Zamri Nanyan

If you've never come up with any ebooks or digital products on your own but you've been writing articles and posting in forums, then you're in for a big surprise.

You won't believe that you already have your own digital product in hand.

You'd probably think that your own product has to be an ebook, a piece of software or some sort.

That is normal.

Though you can't actually hold a digital product, the image of a book that appears on a website seems appealing and real enough to imagine that it's a tangible, physical product - when an ebook is really a simple PDF or executable file.

That's why creating an ebook can sometimes be a logical way to own a digital product.

But, you've been missing the point.

Like I said in the opening paragraph, if you have been writing articles and posting in forums, you definitely already have your own product in hand.

Take writing articles for example.

You can write a 500 to 600-word article about a topic and then leave an affiliate link to the website you're promoting in the author byline.

Since there's no article can be written exactly the same by two different authors, unless you plagiarize word for word, your article is your own unique product - in this case, a marketing product on its own.

What you need to do next is market your article as if you're marketing an ebook or other digital product and make sure that there are as many people as possible read your article.

How do you market your own articles?

One way to do it is by submitting your articles to hundreds of article directories and thousands of ezine publishers.

If you want a quick result, and get your article listed in major search engines in as little as one day, pay for the article submission service or use article submitter software. You'll get a wider distribution in a short period of time this way.

What if you don't write an article, but have been actively posting in forums?

Well, use bits and pieces of the postings and turn them into articles.

For example, post a question like "how do you get top ranking in search engine?"

Then, when you get enough responses, compile the answers and write an article based on the information you have. Next, give a catchy headline for the article such as "Top 7 Sure-fire Ways to Achieve Top Search Engine Ranking in Less Than a Week."

Include a short promotion about you in the author byline and Presto! You've got an article. You've got your own product.

Of course, you don't normally create an image of article cover (like ebook normally has ebook cover), and lose the feeling of a 'real' product, but you can always turn a few of your articles into a short report. And guess what? Lots of people create images for their reports. You can do the same too.

Now, can you easily create a 500-word article?

How fast can you write a 500-word article?

Can you write more than one 500-word article?

Think about it. I've just created a product of my own and you're done reading it in less then 3 minutes.

Is this article a great product? You’ll be the judge, but what's more important is that I've already successfully marketed "my own product" to you.

Haven't I?

About The Author

Zamri Nanyan owns www.BigArticleDirectory.com and he welcomes authors worldwide to submit articles to his well-maintained Big Article Directory for free. To find the right service or software to submit your articles to hundreds of article directories and thousands of online publishers, visit www.BigArticleDirectory.com/articlesubmitter

Why You Should Submit Articles to Article Directories

2005-11-15T23:19:00.000-08:00

Why You Should Submit Articles to Article Directories
by Zamri Nanyan

There are a lot of benefits of submitting your own articles to article directories but before we go into the benefits, what actually are article directories?

Article directories are simply database websites that collect, compile, sort the articles to their own categries and make these articles available to the public. The public can then read these articles for free or reprint them based on certain guidelines.

There are countless number of article directories nowadays. Most of them are offering free membership to authors to submit their quality articles.

Moreover, this should be good news to webmasters who are looking for content to share with their mailing lists too, as these article directories provide a great one-stop resource to deposit and find articles.

Now, if you are an author, you shouldn't just write articles and keep them to yourself if you want to get tons of readers to read them.

You want to get your articles distributed across the net and one great way to do it is by submitting your articles to various article directories.

Let's see why you should submit your articles to these article directories:

1. You will establish yourself as an expert in your area.

For example, if you are a doctor specializing in cancer treatment, you could write 500-word articles about mesothelioma or breast cancer and how to prevent them. The more you write, the more exposure you'll get and people will look at you as a knowledgeable person in your area.

Some article directories list top contributing authors and when people see your name among the top, indirectly, they'll have a perception that you know what you talk about.

2. You don't have to pay for advertising anymore.

Web publishers and ezine owners are hungry for fresh, quality contents. Simply give them what they want.

Where do these publishers look for articles? Many will find them from article directories.

If you write good articles, these publishers will be more than happy to forward your articles to their mailing lists. With a single article blast, you could potentially reach tens or hundreds of thousands of readers for free.

Article directory owners, at the same time, are also actively marketing their article directories. This means your articles go along with their marketing campaign as well.

3. Your articles can be your viral marketing tools.

There are article directory owners who partner with other webmasters to distribute articles to many other websites. You submit one article to a directory and that same article appears on many other websites at the same time. This technology is called RSS (Really Simple Syndication).

Some webmasters will pick up your articles and forward them to others, who forward them to others again. Soon, you'll discover your same article has been published on hundreds of websites within days. It's that possible.

4. You can generate massive traffic to your website.

Search Engines love article directories due to their contents and often established directories receive massive hits from Google and Yahoo. You could piggy-back the traffic received by these directories by depositing your articles on their databases. Those who visit these article directory websites will potentially read your submitted articles.

Just make sure you have a website to promote and you've already placed a link back to your website in your signature file at the end of all your articles.

5. You can generate sales even if you don't have a website.

If you are an expert in your area, people will read your articles and listen to you. Now, if you refer your readers to any product you recommend, your recommendation won't look like a sales pitch to them anymore. It simply is a solution to their problems, but be very careful with the way you recommend products in your articles. Most article directory owners don't like blatant advertisements in the articles.

Here's the best part. If you don't have a website, guess what? The article directories will be your websites. Your articles will be hosted on these article directory webservers for free.

To get website visitors to contact you, leave your phone number, email address or any special instructions to contact you in your signature file.

To sum up, the 5 reasons above are a few good ideas on why you should submit your articles to various article directories. You will discover more benefits once you get involved in article submission actively.

In case you are looking for websites to publish your articles, below are a few Online Article Directories you can visit.

http://www.BigArticleDirectory.com
http://www.EzineArticles.com
http://www.GoArticles.com
http://www.Article-Domain.com
http://www.iSnare.com

You can find more article directories listed on this webpage:

http://BigArticleDirectory.com/links/Article_Directories.shtml

Happy Writing!

About The Author

Zamri Nanyan owns http://www.BigArticleDirectory.com and he welcomes authors worldwide to submit articles to his well-maintained Big Article Directory for free. To get to know Zamri Nanyan more, visit his other website at http://www.ZamriNanyan.com today.

7 Ways to Drive Laser-Targeted Traffic

2005-11-07T23:08:00.000-08:00

7 Ways to Drive Laser-Targeted Traffic
by Zamri Nanyan

An affiliate marketer may have all the things needed for him to be able to succeed in a business such as affiliate marketing. He may have the necessary drive, diligence and perseverance to be able to understand how the system works. He may have all the tools necessary in maintaining the business, including a really unique and interesting website which could earn him a fortune if only the whole world could see it. However, all these would prove useless if he does not know how to drive traffic to his website. His business would sink into oblivion together with all the sales, fortune and dreams that he might have realized if he only knew how to do this particular task.

Getting people who matter to see one’s website is a difficult undertaking if he tries to consider the fact that there are rivals everywhere waiting to pin him down. The immensity of the internet as well as the affiliate marketing world has given birth to the fierce competition between affiliate marketers, each of whom has his own great product to offer. With all the websites piling on top of each other, how would one be able to stand out? The seven best ways to drive laser-targeted traffic to one’s own website would help those who are bent on sticking it out with this business wherever it is bound to take them.

The first step in driving traffic to one’s website is by relying on search engines and what they can do for the affiliate marketer concerned. Because they are popular for driving free targeted traffic, they should not be ignored by all means. Having top search engine rankings is vital in building popularity links, and the use of the right keywords is important in attaining this goal. Once a website is on top of the list, it is easily accessible to anyone who wants to see it for himself.

The second way in driving traffic to one’s website is by contacting other webmasters for a possible link exchange partnership. Locating websites that are related to one’s own website is the primary task. Once there, he should be able to establish communication by personalizing everything as much as possible. It is then possible to make reciprocal link exchanges between webmasters whichever way the affiliate marketer prefers.

The third way is through writing one’s own articles. This is an effective way in promoting a website, because good content that are appreciated by readers will lead them to visit the writer’s very own website out of sheer interest.

The fourth way is through joint venture marketing. This is one of the most effective ways of promoting a product or a service. Having a partner through ad swap or link exchange is beneficial to both parties as it allows them to reach a wide customer base in a short amount of time.

The fifth is through joining affiliate programs. Having affiliates to do the work means allowing them to bring tons of traffic to a website. Skyrocketing sales would be realized as a result, and both the affiliate and the website owner will benefit from the situation.

The sixth is by having a list of subscribers that one can refer to every so often, because they are those which would prove to be valuable assets for the marketer concerned. The use of autoresponders and personalized newsletters is one way of keeping track of them all, and holding on to them by letting them know about new products and services is an essential task that should be done by the affiliate marketer concerned.

The seventh is by knowing one’s market through and through. It is important for traffic to be targeted to those who might have a special interest in the theme or topic of one’s website. This way, a solid customer base is going to be created. Once a potential customer shows an interest in a particular website by paying it a visit, one must not waste time in trying to show him that his effort is worth it.

Traffic generating strategies are important in trying to make one’s affiliate marketing career inch forward. It is always advantageous to plan one’s moves in any business that he might undertake. This is particularly so in affiliate marketing. If one knows how to get people to see what he has to offer, then he is on the right track.

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Zamri Nanyan models a low-cost, high-profit concept to build successful internet businesses, as mentioned at www.lowcost-highprofit.com . He now owns and operates several money-making websites from the comfort of his own home. Read more about Zamri Nanyan at www.ZamriNanyan.com

How To Build A Content Site… Fast!

2005-10-05T20:43:00.000-07:00

How To Build A Content Site… Fast!
by Zamri Nanyan

In this day and age of online marketing, content has been heralded as king, and for good reasons. People flock to sites not because of the flashy graphics nor the astounding features nor the witty domain name of the said pages, but because of the information contained therein that would enlighten them with their queries of the moment.

Content is even more potent in winning visitors than, say, search engine placements. You may derive a tremendous amount of traffic from the search engines, but if your content is junk, your visitors will never come back. But with good content, alas, you’ll have for yourself recurring visitors who will be eager to read your latest update.

You are most probably aware about the importance of traffic. Relying on unique visitors alone won’t give you the traffic that can be considered as sustainable. You must find a way that would encourage previous visitors to return to your site as well. Good content does this with relative ease.

It goes without saying then that your website should have rich, premium, informative content. Content is indeed king, and your web pages serves as the throne. For the success of your business, your website should be constructed as such.

Here are some simple steps that would help you build a content site, and fast:

Develop the layout that is simple and pleasant to the eyes. By keeping away from flashy ornaments, you’ll be able to manipulate the focus of your visitors to the content you want to share. Let your content carry your web pages and let the words speak for themselves.

You cannot rely on words alone, no matter how witty and cleverly used they are. There should be substance behind them as ultimately, the worth of your words is what would impress upon your visitors the true value of your website as a quality resource hub. So do your research. Make sure you know the subject matter by heart before writing your content. If you have questions about the same, do not try to conceal it them with silence. Seek out the answers and leave no bases uncovered. Make your content as comprehensive as possible, and your visitors won’t have to look elsewhere to find the answers they are seeking.

Your content should be presented credibly. Employing good writing skills would be instrumental to achieve this. Pay attention to the intricacies of writing for the web. Write well, but in a simple manner. Avoid using jargons and flowery words. Keep your paragraphs short so that you could make good use of negative space, that blank area between clusters of words which would allow your readers’ eyes to rest. Use bullets and numberings as much as possible. Online users are not really known for their patience, and this is something you have to work on.

When writing your content, make sure that the first part of your piece is capable of grabbing your visitors’ interest so that they would be motivated to read on. In these times of convenient surfing, bear in mind that your readers can always go to another site if they don’t find your content engaging. The challenge lies in capturing their interests and giving them what they want. This would compel them to read on and stay.

Always update your website with new content. Not only will the search engines love this, resulting in a higher page rank for your site, your visitors will likewise be encouraged to return to your site come for the new information you would share.

Consider using blogs instead of traditional HTML designs. Blogs are very easy to set up and update. Once you have typed your entries, all you have to do is to click on a button to publish them. A lot of Internet marketers actually use blogs in creating several mini-sites for their AdSense campaign. Blogs allow them to set up multiple pages in one day. And with the way blogs are favorably getting indexed at the forefront of every search engine result, their value has fantastically increased in recent months!

Content is king, but you wield control. Furnish the king with royal garments and surely, your online kingdom would reap the rewards at a faster rate.

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Joint Ventures Revealed

2005-09-20T01:45:00.000-07:00

Joint Ventures Revealed
by Zamri Nanyan

A joint venture is when two or more businesses join together to
work on a project for a set period of time. Doing joint ventures
with other businesses can increase your chances of beating
your competition, increase your sales and increase your profits
quickly. Plus:

-you can save money when businesses share operating costs

-you can get referrals from other businesses

-you can save valuable time when businesses share the workload

-you can offer your customers new products and services

-you can gain new business associates

-you can save money by sharing advertising and marketing costs

-you can get free advice and important information from other
businesses

You can find businesses to joint venture with online or
offline. I try to find businesses that have the same target
audience, but are not direct competition with my business.
Here are a few ways to find joint ventures online:

-subscribe and participate in e-mail discussion groups, online
forums and newsgroups that deal with your target audience

-subscribe to e-zines that deal with your targeted audience

-note on your Web site or e-zine that you are interested in
doing joint ventures

-search in your favorite web directories and search engines to
find businesses to joint venture with online

Once you find a business simply e-mail them your proposal.
Tell the business owner the benefits of the joint venture.
Explain to him or her why it would be a win/win situation for
both of your businesses. Give them a lot of compliments about
their business, Web site, products and services. Using all three
methods above will greater your chance of constructing a
profitable joint venture. Good Luck!

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Zamri Nanyan models a low-cost, high-profit concept to build successful internet businesses, as mentioned at www.LowCost-HighProfit.com. He now owns and operates several money-making websites from the comfort of his own home. Read more about Zamri Nanyan at www.ZamriNanyan.com

2005-09-15T18:49:00.000-07:00

How To Gain and Retain Customers for Your Online Business
by Zamri Nanyan

It’s the most basic rule of business: you need to sell some to earn some. Salesmanship therefore, or the art of closing a sales, is of paramount importance for any business venture. After all, we can’t expect any earnings if we don’t make any sales.

Winning customers is essential for the success of our enterprise. And this is also true for online businesses. In fact, some would say that winning customers online has its share of pros and cons. The good news is that the entire world is your market, and you could potentially reach more people through the World Wide Web. The disadvantage? The Internet offers a more impersonal channel in our dealings with people, making it more difficult to garner their trust and favor.

So what are we to do then? Fear not, dear friend. As with everything else in life, we should try to accentuate the positives to compensate for the negatives. Here are a few ways by which you could gain a good number of customers, and keep them for a long and profitable business for you and your family.

Always deliver quality goods or services. There is no better vehicle for our business message than our products themselves. Consistently offering things that are more than worth our customers’ time and money will brand us as enterprises that are committed to quality products and services. This would only serve us well in future dealings with the same clients. Additionally, this would make our clients as advertising vehicles for our business as well, as they would spread the word about the excellence of our service to people belonging to their network.

Always try to over-deliver. People love receiving more than what they paid for. If you consistently give them some extras, their minds would be conditioned to trust your business for future transactions.

Provide bonuses. In addition to the product you’re selling, add some more goods that would perk up the package. Do this in a manner that you will make your customers aware of the value of the bonuses if they were otherwise purchased. This would definitely increase the worth of your product, and such would make it more favorable for a successful sale. Additionally, your bonuses would foster good will with your clients, and this could go a long, long way for future orders.

Build relationships. The importance of building good relationships with your customers cannot be undermined. As we’ve discussed earlier, the Internet is a rather informal venue for personal dealings. So try to humanize your approach so that your customers can relate to you as someone who is more than just a business provider, but also as a friend.

Make use of a mailing list. A mailing list is an Internet marketers number one weapon. By capturing the contact details of people who may not have been interested with their current offer, they will be able to condition the same people for future sales. And this could serve their businesses well for quite a long time, as one successful sale can beget another and another after that. So invest on an excellent autoresponder service and prepare those follow-up messages well. Take good care of your subscriber base, and they will take good care of your business in return.

Winning customers is more than just luck. It entails a lot of strategizing and good planning. Retaining customers involve the same level of commitment as well. In the highly competitive world of online marketing, trust plays an integral role in achieving our goals. Try your best to win your customers’ trust. Take care of it. And for sure, this trust would fuel good business for you for many years to come.

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Zamri Nanyan models a low-cost, high-profit concept to build successful internet businesses, as mentioned at www.LowCost-HighProfit.com. He now owns and operates several money-making websites from the comfort of his own home. Read more about Zamri Nanyan at www.ZamriNanyan.com

No Charge Online Advertising Channels For Any Business

2005-09-04T11:33:00.000-07:00

No Charge Online Advertising Channels For Any Business
by Zamri Nanyan

What a wonderful invention it is, this thing we call the Internet!

If you would just take your time to know your way around, you could discover a lot of premium products and services being offered for free. What’s best is that there is a seemingly endless number of these wonderful finds, what with the Internet being a vast network of constantly evolving ideas and all!

Among these magnificent benefits is the chance to be able to promote your business, any business, online, free of charge! It doesn’t matter if your enterprise is a purely online or offline venture, the World Wide Web is home to a great number of marketing opportunities that you could avail of, with no damage to your business’ budget whatsoever.

Advertising can be a big problem otherwise. A lot of companies reserve a big chunk of their budgets to cover marketing expenditures. Sometimes, these gambles pay off, but there are occasions when they fail miserably, putting to waste some good money that could have been used in other areas of development for the business involved.

But with the many channels available online, marketing has become a less risky course of action. There so many avenues available online where you could advertise your business for free and attain more exposure for your products or services. Here are some of them.

1. You could advertise through your own website. Ordinarily, you should pay a nominal fee for web hosting and your domain name. A paid web hosting service is more reliable. Your own domain name would impress upon your visitors an immediate sense of professionalism. But if you don’t want to spend for them, there are a lot of free web space providers on the Internet!

2. You could advertise through other people’s websites. And you could do this in a lot of ways too! You could create a banner that would summarize your business’ offers and have it displayed on existing pages. Or if you have your won website for your business, you could use the said banner to link to your pages, or you could even settle for simple links. Additionally, you could have other webmasters rave about your venture and they could talk about it in their own websites.

3. You could create your own affiliate program. By giving commissions as incentive, you could invite a lot of Internet users to become your affiliates. Each affiliate would work to help you make a sale. It’s like having a battalion of sales representatives that you’d only have to pay if they manage to refer a willing customer!

4. You could try viral marketing. Viral marketing is the online equivalent of word o mouth advertising. By giving away something for free, for as long as that something has a link or a simple reference to your business, you’re encouraging the recipient to spread the word about your business to the people he knows. This would result in the exponential expansion of your business message like wildfire.

5. You could advertise in online communities. Forums and mailing lists are popular venues that could likewise convey your business message. Membership to these groups is usually free. Additionally, you could also create your own mailing list and start capturing leads for future sales by doing some helpful follow-ups.

The Internet is a great place for promoting your business. There are five million people online at any given time and the world is, quite literally, your market. It would be best for your business to capitalize on this wonderful opportunity and expand your audience a thousand fold bigger!

And you wouldn’t even have to spend a penny while you’re at it.

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Zamri Nanyan models a low-cost, high-profit concept to build successful internet businesses, as mentioned at www.LowCost-HighProfit.com. He now owns and operates several money-making websites from the comfort of his own home. Read more about Zamri Nanyan at www.ZamriNanyan.com